An unsolicited AYR catalog recently came in the mail, and instead of tossing it directly in the recycling bin, I gave it a quick look. Each page featured another look that was exactly my style, and I quickly navigated to their website for more. AYR stands for All Year Round and the company was founded as an alternative to fast fashion. A few favorites are The Deep End, The Metropolitan, The Triple Threat Skirt and The Metro – it’s kismet when target marketing gets it right.
Images via AYR.